At present, China's adhesive belt enterprises mainly rely on exports, most of the industry's adhesive belt business depends on exports to pull the market, the domestic adhesive belt factory operating rate has been reduced, the corresponding order has also declined, and adhesive enterprises affected by it is not very large.

However, domestic adhesive tape downstream users, such as medical, electronic, and real estate industries, rely on imports. More than 90 % of medical adhesive tape depends on imports, and more than 60 % of electronic adhesive tape depends on imports. Therefore, The industry believes that the domestic adhesive belt development space is huge.
Yangxu, general secretary of the adhesive Association, told reporters that in 2011, China's adhesive belt production was 14.8 billion square meters, production increased by 8.8 %, sales were 29.53 billion yuan, and sales increased by 9.4 %. In the next few years, there is still a lot of market space for domestic adhesive tape. Among them, the annual growth rate of general-purpose products(such as BOPP adhesive tape and PVC electrical adhesive tape) is expected to be 4 % to 5 %. A number of high-tech products such as special adhesive tape, high-temperature adhesive tape, high-performance protective film tape and PET adhesive tape are expected to grow at an annual rate of 7 % to 8 %. The higher requirements for the product characteristics and new features of adhesive tape in medical and health, electronic and electrical industries will promote the in-depth development of the adhesive tape industry in China.
Adhesive tape companies are currently very optimistic about the market for pressure sensitive tape and hot melt adhesive. Some test strips and consumables used in the medical industry are inseparable from pressure sensitive tape, while the adhesive materials used in the electronic industry are mainly in double-sided tape. aspect, Including sponge glue, glass glue, fiber glue paper and so on.
To sum up, China's domestic adhesive belt market has yet to be developed, and the development space is huge, adhesive belt enterprises can pay more attention to these downstream production needs, ready to fight for the next year's adhesive belt market profit double. And the future is the era of the Internet packaging industry will develop rapidly, people to packaging, the appearance of higher requirements, so I because of the duct tape and packaging industry is a common development.
1, the traditional style regained its vitality
The ancient style of commodity packaging not only plays an important role in the trend, but also gives people a sense of reliability. For this reason, many brands and products are more likely to get the attention of consumers because they know they can be trusted by the public, and packaging happens to convey this key message.
2, personality packaging began to prevail
At present, personality packaging has become one of the effective tools used by brand companies to attract customers. Brand providers are starting to use the Internet and social media to increase their impact, and consumers have a deeper understanding of the term "private customization" than before. For example, in the United States, the popular Heinz ketchup with a personal name tag is popular because you can give it as a gift to your friends and loved ones. At the same time, the Advancement of technology makes the product more creative and cheaper, and the rise of individual packaging well reflects the vitality of the packaging industry.
3, separate packaging is emphasized
To be successful, brands need to understand the potential needs of consumers. Packaging can also help consumers identify specific quantities without knowing how much to use, which makes the packaging look more "CUTE."
4, creative packaging popular
For brands, the ultimate goal of a good packaging is to win consumers 'attention in the first place on supermarket shelves, prompting them to eventually buy, the so-called "love at first sight." In order to achieve this goal, brands must convey the uniqueness of the product when advertising. Similarly, some liquor brands choose to use old-fashioned design ideas to deliver reliable signals to consumers. Loyalty, simplicity, and cleanliness are important messages that brand vendors want to convey to customers.
5, technology is constantly improving
Today, technological innovation has generated tremendous momentum in the packaging industry. How exactly should we apply these innovative technologies to specific packaging? Naturally simple design, green packaging will always win the recognition of consumers, and the emphasis on functional packaging will also surprise consumers.